The Application of Cooperative Principle in Business English Letters_英语论文

摘要

商务英语信函在国际商务活动中发挥着越来越重要的作用，本文根据美国语用学家Grice提出的合作原则，讨论了合作原则在商务英语信函中的运用，分析了合作原则的四个准则在六大商务英语信函中的体现以及作用。作者发现，合理地运用质量准则、数量准则、相关准则和方式准则可以实现有效的商务沟通，从而在商务活动中避免不必要的损失。

关键词：商务英语信函；合作原则；交流沟通；语用原则

Contents

1  Introduction 1

2  Literature Review 1

2.1 The Definition of Cooperative Principle 1

2.2 Previous Study on Cooperative Principle at Home and Abroad 2

3  The Maxims of Cooperative Principle in Business English Letters 4

3.1 Quality Maxim 4

3.2 Quantity Maxim 5

3.3 Relevance Maxim 8

3.4 Manner Maxim 9

4  The Application of Cooperative Principle in Six Major Business English Letters 10

4.1 Letters for Building Business Relationship 11

4.2 Inquiry Letters 13

4.3 Offer Letters 15

4.4 Counter-offer letter 18

4.5 Acceptance Letter 18

4.6 Confirmation Letter 19

5  Conclusion 21

References 23