摘　要

人们在交际过程中必须要遵守“礼貌原则”，即使礼貌在不同的文化环境中表现方式会有差别，但其基本形式是一样的。礼貌得体的语言，表情以及动作能大大增加对方的好感，这样不仅能获取对方的信任，更能进一步促进双方的交流与合作。在商务英语交际中，得体的语言行为则充分表现了对对方的尊重，从而实现有效的沟通。而“礼貌原则”的运用则能优化商务英语交际时的表达与接受的效果，进一步达到促成商务合作的最终目的。为了使这一原则更加的清晰，本文试图分析“礼貌原则”在商务英语交际中的运用以及其作用。本论文第一部分对礼貌原则和商务英语交际进行了简单的介绍，第二部分从语言、着装和仪态三个方面阐述了礼貌原则在商务英语交际中的具体体现形式，第三部分分析了商务英语交际中合理运用礼貌原则的意义，最后一部分是对全文的总结。

关键词：礼貌原则；商务英语交际；作用

Abstract

When people are in the process of communication, what they must abide is the “politeness principles”. In business communication, we always need to have dealings with different people, even with foreigners. Although there may be some slight differences in the way of expressing the politeness under different cultures, the basic form is always the same. As we can see, polite language, expression and behavior can generally increase more favor from others, which can not only obtain each other's trust, but also can further promote the exchanges and cooperation of both sides. In the business English communication, appropriate language and behavior fully shows the respect for each other, so as to realize effective communication. While the use of "politeness principles" can optimize the effect of expression and acceptance the business English communication, so as to get the further contribute to the ultimate goal of business cooperation. So in order to make the principle more clearly, this article attempts to analyze the application of "politeness principles" in business English communication and its function. The first part of this paper just makes a simple introduction to the politeness principle and business English communication, and the second part will expound the embodiment of the politeness principle in business English communication from three sides-language, dress and manners to. The third part analyzes the functions of politeness principle in business English communication, and the last part is a summary of this paper.

Key words: politeness principles; business English communication; the performance and function