英语委婉语在国际商务谈判中的理解与应用_商务英语论文
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摘 要

 本论文主要旨在通过研究为什么英语委婉语能够在国际交流和谈判中发挥如此重要的作用,从而来探索并且努力寻求更多的成功的,实用的谈判技巧。同时,文献资料的内容主要包括语言的艺术,委婉语和英语委婉语,国际商务谈判等诸多内容。在经过广泛略读和挑选性的精读后,作者成功累积了大量与本文相关的素材。一场商务谈判的成功与否,往往取决于商务谈判的内容与谈判者所掌握的的谈判技巧。然而,为了促成更深一步的合作,谈判双方无法改变谈判的内容从而只能在谈判技巧上更下苦功。本篇论文主要就是探讨英语委婉语在国际商务谈判中的理解与应用。除此以外,在众多谈判技巧中,本文重点研究了委婉语这一手法在国际商务谈判中的应用并希望对此进行进一步扩充。

关键词:交流;英语委婉;国际商务谈判

Abstract

    The thesis is to explore and extend more successful and useful negotiation skills by studying on the reasons why euphemism can play such an important role in international communications and negotiations. Meanwhile, from the perspective of the author, this thesis is only a dead essay that was written down on papers but a guidebook that can help negotiators more or less. Because only the record which can be applied into real life is useful writing. Whether a business negotiation succeed or fail, always depends on the content and negotiation tactics . However, in order to maximize the interests of cooperation, both sides of negotiators prefer to study on different negotiation skills more than change the content of their contracts and that is why this thesis is of great necessity to be written. This thesis is mainly involved in the comprehending and usage of English euphemism in international business negotiation and does certain further study and discussion. In this thesis, the importance of language skills used in business negotiations will get fully demonstration. Among these skills, English euphemism, as a significant language skill, which is used in the international business negotiation more and more widely, is of much more importance.
 
Key words: communication; English negotiation; international business negotiation.

1.Introduction
Language is an important tool of social communication and a special quality of human beings. In order to get further learning to our social behavior and improve the skills of social communication, we must get more knowledge about social communication and take correspond tactics. International business negotiation, as an inevitable approach in cross-cultural communication, is of great urgency to get further known by people all over the world. Only getting a command of knowledge about it can international business go more smoothly and prosperously.


 

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