Abstract
 
 A Bite of China, which introduces the amazing variety of food in China, has received wide attention from all orders of society since it was launched in CCTV; A Bite of China demonstrates the culture of Chinese food in etiquettes, ethics etc. Coincidently, BBC also makes a similar program called Exploring China: A Culinary Adventure，a BBC TV series production, focuses on the similar topic. They both introduce Chinese food and Chinese culture. But there are also many differences. This paper explores the differences in narration, point of view, and focus, which are then explained from their different communication purpose and perspective.

Key words:  A Bite of China; A Culinary Adventure; communication purpose; communication perspective.

摘要
 
《舌尖上的中国》自开播以来受到了社会各界的关注。无独有偶，BBC也制作了一档类似的节目：《探索美食中国之旅》。这二者之间有着同样的主题，都是介绍了中国的美食以及中国的文化传统。本文旨在探索它们在叙事角度，取材重点，传播主题方面的不同，并指出了这种分歧在于两者传播目的以及视角的不同。

关键词：舌尖上的中国；探索中国美食之旅；传播目的；传播视角