从网络热词看泛娱乐化现象

A Study of Pan-entertainment Phenomenon from the Perspective of Internet Buzzwords 

摘要

如今，网络热词已经成为我们生活中具有代表性的名词，而泛娱乐化现象也越来越严重，几乎只有娱乐性的事件才能引发人们的关注。网络热词所带来的泛娱乐化现象掀起一阵飓风。这种现象让社会变得更加美好，但它也带来了很多问题。本文旨在阐述网络热词的泛娱乐化现象在社交，娱乐，政治中的优点与缺点。

本文以2017年的网络热词作为切入点，探索网络热词对我们的社交，娱乐，政治带来的泛娱乐化现象。在通过数据收集与文献分析后，本文发现网络热词的泛娱乐化能够让交流更方便，让节目更加活跃，让政治信息更易理解。但是它也会引发交流中不必要的误会，让节目失去原本的文化内涵，让政治信息失去公信力。社会应该不断地反省人们片面地追求效益而不断的泛娱乐化的原因。泛娱乐化可以帮助我们更好地传播信息，但我们不能模糊了我们的主体信息。

关键词：网络热词  泛娱乐化  媒体

Abstract

Nowadays, internet buzzwords have become a representative term in our lives, and the pan-entertainment phenomenon is becoming more and more serious in our daily life, to a degree that only entertainment events can arouse people's attention.The pan-entertainment phenomenon brought about by internet buzzwords caused a hurricane. This phenomenon makes society more beautiful, but it also brings many problems. This article aims to explain the advantages and disadvantages of the pan-entertainment phenomenon of internet buzzwords in social, show and political.

 This paper explores the pan-entertainment phenomenon in social，entertaining and political circles by taking internet buzzwords in 2017 as the breakthrough point. Through data collection and literature analysis, this paper finds that the pan-entertainment phenomenon of internet buzzwords can make communication more convenient, programs more active, and political information easier to understand. However, it can also lead to unnecessary misunderstandings in the social interaction, reducing programs’ original cultural connotation in shows and losing the credibility of political information in politic report. Society should constantly reflect on the reasons for people's one-sided pursuit of efficiency and constant pan-entertainment. Pan-entertainment can help us to better disseminate information, but we cannot obscure our subject information.

Key words: Internet buzzwords  Pan-entertainment  Media